Marketplace News · October 2026

eBay Cut Another 1,100 Jobs. What It Means for Sellers.

It’s the fourth round of cuts since 2023. The company is shrinking back toward the size it was before the pandemic, and the numbers show why.

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I have sold on eBay since 1999. When I saw that eBay was cutting another 1,100 jobs, my first thought wasn’t about the company. It was about the people who list, pack, and ship every day.

Key Takeaways

  • On October 21, 2026, eBay said it would cut about 9% of its workers, roughly 1,000 to 1,100 jobs. That’s its fourth round of layoffs since 2023.
  • This isn’t the usual “hired too much during the pandemic” story. eBay had fewer workers during the pandemic, not more. But its payroll grew back afterward while its sales sat still.
  • eBay’s sales jumped during the pandemic, dropped back, then sat flat for years. They picked up again in 2025, and eBay cut jobs anyway.
  • eBay has fewer sellers than it did ten years ago, and shipping keeps getting pricier, so knowing your real numbers matters more than ever.

On October 21, 2026, eBay said it would cut about 9 out of every 100 workers. That comes to roughly 1,000 to 1,100 jobs. The CEO said the company wants to get simpler and spend more on its fastest-growing areas, like authenticated luxury goods, collectibles, and refurbished products.

This was not the first time. eBay has now cut jobs four times since 2023:

  • About 500 jobs in February 2023
  • About 1,000 jobs in January 2024
  • About 800 jobs in February 2026
  • Roughly 1,000 to 1,100 jobs in October 2026

And eBay made money through all of it.

Bar chart of eBay layoffs: about 500 jobs in February 2023, 1,000 in January 2024, 800 in February 2026, and 1,000 to 1,100 in October 2026

It’s Not the Usual Layoff Story

When other big tech companies cut jobs, the story is usually the same. They hired way too many people during the pandemic. Then they had to cut back. That fits Amazon and Google.

It does not really fit eBay.

eBay did not go on a big hiring spree during the pandemic. At the end of 2020, it had about 12,700 workers. One year later, it had about 10,800. That is fewer, not more. A lot of that was because eBay sold off some side businesses during those years.

But something did happen after the pandemic. eBay’s payroll slowly grew back. By the end of 2025, the company had about 12,300 workers, more than it had at the end of 2021, while its sales stayed about the same. eBay’s own CEO admitted the problem in January 2024, when he told staff the company’s “overall headcount and expenses have outpaced the growth of our business.”

So the layoffs are not a panic. eBay is trimming its payroll back down to a size that fits its sales.

eBay’s Sales Boom Came and Went

The number that matters most to sellers is how much stuff sells on eBay in total. When a lot sells, there are more buyers around and more chances for your items to move. When less sells, you feel it.

During the pandemic, sales shot up. People were stuck at home and shopping online. Then it faded.

Line chart of eBay total sales: $72 billion in 2019, $88 billion at the 2020 peak, $73 to $75 billion through 2024, and $80 billion in 2025

In 2019, before the pandemic, about 72 billion dollars worth of goods sold on eBay. In 2020 and 2021, that jumped to around 88 billion. Then it dropped back to about 74 billion in 2022 and mostly sat there through 2024.

Sales did pick up in 2025. About 80 billion dollars worth of goods sold that year, up 7%, its best growth in a while. But eBay kept cutting jobs anyway. That tells you these layoffs are about focus and costs, not survival.

Buyers did the same thing. eBay had about 187 million active buyers in early 2021, as the company counted buyers back then. That number then fell for almost two years straight, down to about 132 million. It has crept back up to about 135 million since, helped partly by marketplaces eBay bought. It is still far below the peak.

The pandemic brought eBay a big crowd. That crowd left. The layoffs are what that looks like from the inside.

eBay’s Depop Acquisition

There is one more thing to know. In July 2026, eBay closed a deal to buy Depop, a used-clothing app that is popular with younger shoppers. eBay paid about 1.2 billion dollars for it and bought it from Etsy.

Did that deal play a part in the layoffs? Maybe. eBay has said it wants to put more money into its fastest-growing areas, and a young, growing app like Depop fits that. But eBay has not directly connected the two, so I won’t either. I’m just noting that it happened around the same time.

Depop brings about 7 million buyers and more than 3 million sellers, most of them under 34. That is exactly the crowd eBay wants more of.

Does eBay Have Fewer Sellers Than It Used To?

eBay is not as packed with sellers as it once was. Back in 2014, eBay had about 25 million active sellers. By the end of 2021, that was down to about 17 million. After that, eBay stopped sharing the number at all.

Outside estimates say it’s somewhere near 17 to 18 million today. But those are estimates, not eBay’s own count. The honest answer is that we don’t know for sure, because eBay stopped telling us.

Shipping Keeps Getting More Expensive

Selling costs have gone up on the shipping side too, and that part is not eBay’s doing. The post office keeps raising prices on the services sellers actually use, like USPS Ground Advantage and Priority Mail.

And the increases keep coming more often than once a year. In January 2026, USPS raised Ground Advantage rates an average of 7.8% and Priority Mail 6.6%. In April, it added a temporary 8% bump that runs into January 2027. In July, it changed how packages are measured, which raises the bill on bigger, lighter boxes. Every fall, a holiday surcharge lands on top.

Stack it all up, and a Ground Advantage label costs about 16% more than it did in late 2025. I’ve broken down these USPS rate hikes in detail before. See my USPS holiday price increase breakdown and my Ground Advantage rate hike guide, plus the new $50 USPS hazmat fee if you ship flagged items.

What the eBay Layoffs Mean for Sellers

I’m not going to tell you to quit eBay. I still sell here. For a lot of items, it’s still the best place to go, especially collector stuff like cards, parts, and hard-to-find things. Those are the exact areas eBay is leaning on now, so that’s good news if it’s what you sell.

But this news is a good reason to check two things.

First, know your real numbers. Your fees and your shipping have both gone up. If you haven’t done the math on a sale lately, you might be making less than you think.

Second, don’t put all your eggs in eBay’s basket. A company cutting jobs four times since 2023 is watching its own costs, not yours. It’s smart to have another place to sell.

eBay isn’t going anywhere. But it’s a smaller, more careful company than it was a few years back, and it’s going to keep acting like one. Keep that in mind when you plan your year.

Frequently Asked Questions

Is eBay going out of business?

No. eBay has made money through all four rounds of layoffs. The problem isn’t that it’s losing money. It’s that its costs grew faster than its sales for a while, so it keeps trimming staff to stay in line with its business.

Why does eBay keep cutting jobs if it’s making money?

eBay’s CEO said it plainly in January 2024: the company’s “overall headcount and expenses have outpaced the growth of our business.” After the pandemic boom faded, eBay was carrying more staff than its sales supported. So it has trimmed more than once to fix that.

Is eBay still growing?

Yes, slowly. Sales sat flat from 2022 through 2024, then grew about 7% in 2025 and kept growing in early 2026. The layoffs are not about survival. They are about eBay choosing where to spend.

Does eBay have fewer sellers now?

Yes. eBay had about 25 million active sellers in 2014 and about 17 million at the end of 2021, the last time it shared the number. Outside estimates put it near 17 to 18 million today, but those are estimates, not eBay’s own count.

Should I stop selling on eBay?

That depends on what you sell. eBay is still strong for collector items like cards, parts, and hard-to-find goods, which are the areas it’s putting money into. For most sellers, the smart move isn’t to quit. It’s to check your real costs and make sure you also sell somewhere else.

How many jobs has eBay cut in total?

About 3,400 across the four rounds since 2023: roughly 500 in 2023, 1,000 in 2024, 800 in February 2026, and 1,000 to 1,100 in October 2026.

Seller Essentials Blog

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eBay’s layoffs are one piece of a bigger shift in online selling that affects what sellers earn. The Seller Essentials blog covers marketplace news, shipping and carrier changes, and fee updates that hit your margins, with practical guides for each.

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About the author

Greg Purdy, founder of Seller Essentials

Greg Purdy

Founder, Seller Essentials

Greg Purdy is the founder of Seller Essentials and has been trying to figure out this ecommerce thing since 1999. He writes Seller Essentials’ coverage of the Amazon, eBay, and multi-channel changes that actually affect third-party sellers, drawing on more than two decades of hands-on selling.

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